Is the Verismo a Flop? How Starbucks Investors Should Respond.

Starbucks (NASDAQ: SBUX) continues to try to invade our kitchens. This time their goal is to create the perfect home-brewed espresso beverage with their long-anticipated Verismo 580 machine.  After much hype this autumn, the official verdict remains to be seen.  The jury is still out on whether the Verismo will be profitable for Starbucks, or a flop.  I’m betting on the latter. Questions …